Specimen Book Peer Review

I chose Hanna Cavanagh’s specimen book on Frutiger to give a peer review. I was immediately drawn to this book when I first saw it because of the interesting graphics, and the way it clearly displays that frutiger is a typeface used for wayfinding in airports. This book also has a nice balance of graphics, display type, and text type, really showing off the typeface to its best advantage while also giving it a fun, “travelling” personality. My favorite spread in the book is a spread of different sized and colored words that give character to the typeface, words like “quick!”, “Paris”, and “wayfinding”. Overall, this specimen book is successful because it showed how frutiger is commonly used in the real world.

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